AWAGAMA is our battlecry for fun, imagination and play!

When we were kids playing with friends in the backyard and had just captured the flag,
running back to our fort in victory…“AWAGAMA” is what we yelled!

Our mission is to make the toys we did not have as kids through an innovative and
playful lens as our products are developed, marketed and sold.

WHAT WE DO
We strive to create play experiences the world needs…or better yet, that the world didn’t
know it needed until it experienced it. We are not trend followers, but trend setters.
Our goal is to burn new trails through innovation with new product play experiences.

WHY WE DO IT
…we love toys and innovative product.
…we’re driven by the possibility of what might be when
we create something new for the world of play.
…creating new play experiences and connections for kids and families.